Here is a list of excellent tools and services that you can use for your own website and SEO project. Many are either free or offer a free trial and all have been tested by me personally. I receive no incentive, financial or otherwise, for recommending any of these companies.
Freelancers: Sarah Ferrari
Keyword Researcher by Clever Gizmos (£35)
Desktop application to find thousands of long tail keywords and questions in your niche
Find out what questions people are searching for on your topic.
Google Search Console free)
Valuable information from Google about how Google crawls your website.
Google Analytics (free)
Find out who visited your website, where they came from and what they did once they arrived.
The best collection of SEO tools in a single package
Tool for checking check Domain Authority
Clarity by Microsoft (free)
Watch live videos of visitors using your website. Discover where they are having difficulties and why they leave your site without converting.
Test your website with real users
Pay per Click advertising to promote your website or test keywords for SEO.
Get £75 worth of free advertising from Google
Carry out online market research for your business
Tool for researching your competitors’ website
Find Twitter followers within your niche
See what content is being shared the most by topic or competitor
Tool for automating your social posts
http://www.markgoldby.com – Illustrator
http://www.textbroker.com – Articles and written word
Mention – Find out whenever and wherever your name, brand or topic gets mentioned online.
Sample Website Brief (right click and select “save link as..” to download)
A good example of a website brief when inviting proposals from web designers.
Sample Website Brief Template (right click and select “save link as..” to download)
A template website brief for you to use for your own projects.
Use this checklist to get your site into the best possible shape