What does your website reveal about your business?

Does your website suffer from one of these 8 common personality disorders? Websites are a lot like people. They each have their own particular traits that reveal a huge amount about the people behind the organisation or business. Which one of these common personality types does your website reveal? Peter is the guy (and isn’t it always a […]

An Easy 3-step Process to Writing Landing Pages that Convert

  Are the words on your landing page making visitors press the back button? This simple 3-step guide will help you create words that get results.     Why are you sending your customers away? Every day, prospective customers are performing searches on Google looking for a business just like yours.  They scan your home page, stay for […]

Why Most Magazine Publishers’ Websites Stink

I have recently been consulting for a medium-sized publishing house who produce a range of printed magazine titles. As is the case with many print magazine and newspaper publishers, they have noticed a significant drop in subscriptions, retail sales and advertising revenue. Because of their history as a print publisher, their websites have always been […]

Why Most Accountants' Websites Stink

One of the things I love most about my work is that I get to meet a lot of different people in a variety of different business sectors. Recently, I have been working with a lot of accountancy firms. Some are small single-partner firms and others global corporations. It has been really interesting getting to […]